Drummer and composer Srdjan Ivanovic, photo by Giota Efraimidou

Srdjan Ivanovic

Cosmogonie · Single releases, social media content and ads · 2026

Paris-based drummer and composer Srdjan Ivanovic released Cosmogonie with his Blazin’ Quartet on March 27, 2026, a modern jazz album inspired by the Greek myths of creation. From December 2025 we worked on the three singles, the album and the Paris concert, then on the tours in Greece, Austria and Germany: content for his social media and ads, above all.

What we did

  • Single releases (January to March 2026): social media content and Meta Ads for Gaïa, Ouranos and Nyx & Érèbe, then the album and the release concert at Studio de l’Ermitage in Paris
  • Tour ads: Greece in May 2026, Austria and Germany in September 2026, one campaign per city
  • Streaming: ads sending listeners to Cosmogonie on Spotify in Germany and Austria, YouTube video campaigns
  • Social media: one reel a week from May to August 2026, an invitation video for each city with Greek or German subtitles, a tour aftermovie
Cosmogonie album cover, Srdjan Ivanovic Blazin’ Quartet

Cosmogonie (2026)

Srdjan Ivanovic Blazin’ Quartet · Album · March 27, 2026 · srdjanovic.com

Srdjan Ivanovic plays the drums and writes the music. With Andreas Polyzogopoulos on trumpet, Federico Casagrande on guitar and Mihail Ivanov on double bass, Cosmogonie tells the Greek birth of the world, from chaos to Gaïa, Ouranos, Nyx and Érèbe, between jazz and Balkan rhythms.

Social media

From the album announcement to the last concert, we made the videos: the countdown to March 27, Srdjan presenting Gaïa and then Nyx & Érèbe on release day, the album day filmed at the market with English and French subtitles, the call to the release concert at Studio de l’Ermitage, the Greece tour dates, the Austria aftermovie from Vienna to Passau. From May to August 2026, one reel a week on his Instagram.

1
reel a week, May to August
4
languages · EN FR DE EL
+638
YouTube subscribers

YouTube, September 7 to October 4, 2026

CosmogonieAlbum announcement · March 27
GaïaFirst single · release day
CosmogonieOne month to go · Studio de l’Ermitage
Nyx & ÉrèbeThird single · release day
CosmogonieAlbum release day · EN/FR subtitles
CosmogonieRelease concert · Studio de l’Ermitage
Greece tourAll dates · Greek subtitles
Austria tourAftermovie · Vienna, Bad Ischl, Passau
Srdjan Ivanovic Blazin’ Quartet by the sea, photo by Giota Efraimidou

Ads

City by city. For each tour date, a Meta Ads campaign aimed at that city, with an invitation filmed by Srdjan and subtitles in the local language: Greek for Athens and Thessaloniki, German for Vienna, Bad Ischl and Passau. Between dates, a Spotify campaign kept Cosmogonie playing in Germany and Austria.

113K+
people reached · Athens
1,513
clicks to the concert pages · Austria
Athens · Half Note113K
Thessaloniki · Soul72K
Vienna · Reigen Live12.6K
Spotify · Germany + Austria8.2K

People reached per campaign, May and September 2026

AthensHalf Note · Greek subtitles
ThessalonikiSoul · Greek + English
ViennaReigen Live · German press quotes
Bad IschlJazzfreunde · German subtitles
PassauCafé Museum · German subtitles
Athens, Ad · Instagram Reels
AthensAd · Instagram Reels
Cosmogonie, Spotify ad · Stories
CosmogonieSpotify ad · Stories

Results

  • 39,022 Spotify streams over the last 12 months, up 26% (Spotify for Artists, October 2026)
  • YouTube: +638 subscribers (to 1,111) and 9.7K views between September 7 and October 4, 2026
  • 1,513 clicks from the tour ads to the concert pages in Vienna, Bad Ischl and Passau

Srdjan Ivanovic in the news

Srdjan Ivanovic Blazin’ Quartet live in Austria, photo by Harald Aichinger

Photos © Giota Efraimidou · Harald Aichinger

Going on tour?

We run ad campaigns that promote each concert city by city and keep the album playing between dates.

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